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WHAT IS THE FUTURE OF CLUBHOUSE AND SOCIAL AUDIO?
Regular guest, Brenden Kumarasamy, breaks down why he believes the social audio platform Clubhouse is in danger of failing. Tune into this episode as Brenden and Billy break down the darker sides of social audio platforms, the concept of “Edutainment,” herd mentality, and more.
In this episode, Brenden and Billy discuss:
[00:23] – What is a network startup
[01:30] – The second wave of social networking platforms
[03:00] – The danger of one-sided interaction within Clubhouse
[05:45] – What will happen once Clubhouse turns off the invite-only facility
[07:39] – Brenden’s views on herd mentality on social audio
[09:40] – What the owners of SNS can do to minimize the reality of herd mentality
[14:09] – Where do the dangers of social audio lie
[19:55] – The two areas of content and “Edutainment”
[23:30] – How Clubhouse compares retention wise to other platforms
[26:00] – What will happen to Clubhouse when good moderators leave Clubhouse
[34:39] – What it takes to people who faded to come back on Clubhouse
[37:14] – How to make a living through YouTube
[38:34] – The downward trend with Clubhouse
[40:20] – The most significant challenge on Clubhouse
[43:42] – The factors that will make Clubhouse dive the fastest
[47:05] – The contributing factors to Clubhouse’s success
[48:50] – What the platform can do to benefit from moderators
[52:00] – What the first wave of Clubhouse showed us
[53:32] – What will surprise Brenden the most concerning Clubhouse
[55:00] – Exploring dangers of social media
[58:00] – Brenden tells what can make Clubhouse fall through timeline of events
[1:04:15] – The disconnect between the actions and thinking of moderators
Notable Quotes:
[11:55] – “Censorship always begins when you like it and always ends when you don’t.”
[14:02] – “The dangers of social audio is itself a danger to social audio.”
[18:59] – “Just because someone faded out, it doesn’t mean they cannot come back.”
[35:13] – “You have to trade your time on Clubhouse, unlike other SNS where you can delegate the work to your media team.”
[37:29] – “If you create high-quality content regularly and people watch your stuff you can be successful and make a living through YouTube.”
[44:25] – “The problem on Clubhouse starts with free speech.”
USEFUL RESOURCES/ LINKS:
Brenden’s Website: https://www.mastertalk.ca/about
YouTube: https://www.youtube.com/c/MasterTalks
You can find Brenden on social media at:
https://www.instagram.com/masteryourtalk/
https://www.facebook.com/mastertalkyt/